WW II 'They've Got More Important Places to Go Than You' Poster

WW II 'They've Got More Important Places to Go Than You' Poster

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This very interesting poster of a jeep full of soldiers was designed by Walter Richards and was issued by the Office for Emergency Management, Division of Information in 1942. The message "Save Rubber Check Your Tires Now" reflected the critical shortage of natural rubber for tires and other uses that developed since the Japanese controlled former sources of rubber in Southeast Asia and the East Indies.

The poster was inspired by photos such as this one showing testing of a Bantam jeep.

The poster was widely distributed, especially to service stations and other locations where civilian tires might be on people's minds.

Billy Evans turns in some old rubber to the Atlantic filling station of L.E. Wadman, 1603 Pennsylvania Avenue, Wilmington, DE, 15 June 1942. The location is a car dealership in 2011. Image courtesy of the Delaware Public Archives
Billy Evans turns in some old rubber to the Atlantic filling station of L.E. Wadman, 1603 Pennsylvania Avenue, Wilmington, DE, 15 June 1942. The location is a car dealership in 2011. Image courtesy of the Delaware Public Archives.

Today in WW II: 16 May 1940 US Pres. Roosevelt asks Congress for funding to build 50,000 airplanes per year, a startling undertaking at the time.  More 
16 May 1943 Royal Air Force No. 617 Squadron [The Dambusters] destroyed the M√∂hne and Eder dams on the Ruhr, causing catastrophic flooding [Operation Chastise, 16‚~ez_euro~~ez_ldquo~17 May].
16 May 1943 Warsaw Ghetto Uprising ends with liquidation of the poorly equipped Jewish resistance by German Troop.
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